About
I've never taken a traditional path to digital marketing, and I wouldn't have it any other way.
Throughout my career, I've worked in veterinary medicine, education, environmental conservation and nonprofit organizations. While those experiences may seem unrelated, they've all been connected by the same question: How can we help people better understand and navigate complex systems?
Today, as Digital Marketing Manager for United Way of Central Alabama, I combine strategy, storytelling, technology and data to help connect people with resources, opportunities and causes that strengthen our communities. I'm especially interested in the thoughtful use of AI, user-centered design and digital tools that make information more accessible and meaningful.
Outside of work, my curiosity rarely takes a day off. You'll usually find me caring for an ever-growing collection of animals, exploring rivers and wild places, building planted aquariums or diving into a new creative project. I believe some of the best ideas come from paying attention, asking good questions and making connections that others might overlook.
This website is a collection of my work, my Field Notes and the ideas I'm still exploring.
